OURBEAT empowers beat makers to sell their beats directly and receive the royalty payments they’ve been missing. The Bitmark Protocol secures licensing and publishing agreements.
The rapidly growing “beats” market represents the future of music creation. As music has gone digital, song components, such as beats, loops, and tracks, have displaced much of the traditional instruments. However, infrastructure has not evolved quickly enough to secure the rights and royalties for the often young beat makers driving this new music economy.
OurBeat is the first platform to give beat makers IP rights and royalty management.
When a beat maker uses the app to sell a beat, the Bitmark Protocol secures the provenance by recording essential information about the beat and beat maker. The beat maker can then share the listing over social media platforms like YouTube or Instagram.
When a buyer purchases a beat, a legal contract is created between the beat maker and the buyer. If the buyer turns the beat into a song, they key the song’s ISRC code back into OurBeat’s app and OurBeat will help collect and distribute royalties to all collaborators of the beat and derivative beat.
OurBeat is a collaboration between Bitmark and KKBOX, Asia’s largest music streaming company. Built on a public blockchain, OurBeat is an open registry for beat makers that is effectively neutral. No stakeholders - publishers, labels, streaming services, writers - control it, including Bitmark Inc.
With OurBeat, Bitmark is helping beat makers protect and profit from their digital assets, and build sustainable music careers in the digital space.
- Promotes collaboration and adaptation of derivative works through its rights management system. The process is easy, affordable and free of complicated copyright issues.
- Transparency. Collect and distribute royalties to every collaborator with transparency and ease.
- Reduced costs. Accelerates music collaborations in digital spaces through its user-friendly and low-cost rights management system.
- Maintains creative focus. Musicians can focus on their creativity and expression, with confidence that their digital property is protected.
For a fun peek into how a new generation of beat makers and music producers are reshaping the music industry, please see this New York Times video report about the making of this year’s breakout megahit “Old Town Road.” How Lil Nas X Took ‘Old Town Road’ From TikTok Meme to No. 1 | Diary of a Song